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並前往https://scholar.princeton.edu/sites/default/files/kahneman/files/anomalies_dk_jlk_rht_1991.pdf

The Endowment Effect, Loss Aversion, and Status Quo Bias

Anomalies: The Endowment Effect, Loss Aversion, and Status Quo Bias by Daniel Kahneman, Jack L. Knetsch, Richard H. Thaler.

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