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並前往https://books.google.com.tw/books?id=DAuqDwAAQBAJ&pg=PA321&lpg=PA321&dq=word+of+mouth%E4%B8%AD%E6%96%87%E8%A1%8C%E9%8A%B7&source=bl&ots=l-G_AlY_mv&sig=ACfU3U0kn0eY67p6LZgfmyQuUQd0hNWOOQ&hl=zh-TW&sa=X&ved=2ahUKEwi02PvivcH1AhUbH3AKHY6JC7cQ6AF6BAgcEAM

行銷研究新論: 原理與應用 - 第 321 頁 - Google 圖書結果

Thus, word-of-mouth playsan importantrole in making purchase decision. It is important for touragencies to realize the пature and importance of the ...

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