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並前往https://www.facebook.com/marketingWOM/photos/%E5%8F%A3%E7%A2%91%E8%A1%8C%E9%8A%B7word-of-mouth-%E6%88%96%E5%B8%B8%E8%A2%AB%E7%B0%A1%E7%A8%B1%E7%82%BAwom%E8%BF%91%E4%BE%86%E8%97%89%E7%94%B1%E7%A4%BE%E7%BE%A4%E7%B6%B2%E8%B7%AF%E8%93%AC%E5%8B%83%E7%99%BC%E5%B1%95%E8%80%8C%E9%80%A3%E5%B8%B6%E6%8F%90%E6%98%87%E5%B0%8D%E6%B6%88%E8%B2%BB%E8%80%85%E8%B3%BC%E8%B2%B7%E6%B1%BA%E7%AD%96%E7%9A%84%E5%BD%B1%E9%9F%BF%E5%8A%9B%E4%B9%9F%E5%9B%A0%E6%AD%A4%E6%88%90%E7%82%BA%E8%A1%8C%E9%8A%B7%E8%80%85%E8%B6%8A%E4%BE%86%E8%B6%8A%E9%87%8D%E8%A6%96%E7%9A%84%E8%A1%8C%E9%8A%B7%E9%80%94%E5%BE%91%E9%BA%A5%E8%82%AF%E9%8C%AB%E8%AA%BF%E6%9F%A5%E9%A1%AF/345107932315008/

我們用過的好東西- 口碑行銷，word-of-mouth

口碑行銷，word-of-mouth ，或常被簡稱為WOM。 ... messages and meanings are exchanged among members of a consumer network" 中文"口耳相傳"是最精簡的解釋。

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