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並前往https://www.researchgate.net/publication/46217307_Fascinating_fonts_Is_the_power_of_typography_a_marketing_myth

Fascinating fonts; Is the power of typography ... - ResearchGate

An example of this is the well-known type of font of Coca-Cola Company, which adds to the individuality and increases market share (Zaichkowsky, 2010).

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