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並前往https://www.nim.org/en/publications/gfk-marketing-intelligence-review/all-issues/connected-consumer/product-seeding-word-mouth-effects-and-beyond-focal-product

Product Seeding: Word-of-Mouth Effects For and Beyond the ...

Seeded word-of-mouth (WOM) marketing campaigns are very popular. Marketers know that consumers are much more likely to trust their peers over traditional ...

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