1. The dimensions of an Instagram Story are 1080 x 1920 pixels to form an aspect ratio of 9:16. In other words, your content should be 1080 pixels wide and 1920 pixels in length. While you might be more concerned about the numbers involving your views, paying attention to these (less interesting) numbers are just as important. The platform is very strict about its dimensions and if the content that you upload doesn’t adhere to these set dimensions, your video will get cropped. So, get it wrong and that call to action (which we get to later) could get lost and so too your clicks. 2. In addition to using visuals to tell your story, you can also turn to text. The secret is to keep it conversational. Also, you’ll want to use the same font that your brand uses on its other profiles for better brand recognition. 3. One of the platform’s most popular recent changes is the ability to add music to Instagram Stories which can help your content to stand out. All you need to ...
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