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並前往https://www.adweek.com/commerce/coca-cola-debuts-first-new-global-brand-position-in-more-than-5-years/

Coca-Cola Aims to Make 'Real Magic' With New Brand Position

“Coca-Cola is a brand defined by dichotomies: humble but iconic, authentic yet secret, real yet magical,” said Manuel Arroyo, global chief ...

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