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並前往https://www.researchgate.net/figure/Kellers-CBBE-Customer-Based-Brand-Equity-model_fig2_322999587

Keller's CBBE (Customer-Based Brand Equity) model.

Download scientific diagram | Keller's CBBE (Customer-Based Brand Equity) model. from publication: CEO Branding: Between Theory and Practice — Case Studies ...

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