【經營網上生意不可不知嘅 10 件事！】
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今集 How It Started 邀請到資深廣告人以及 #HungryDigital 創辦人 Rudi Leung 同大家分享一下，究竟 #DigitalMarketing 同網上廣告對現代企業有咩咁重要！

⬇ 今集嘉賓介紹 ⬇
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Rudi 為行內一名資深廣告創作人，憑著在數碼營銷領域的豐富實戰經驗和獨到眼光，於 2014 年被 HKAIM 評審選為「Digital Marketer of The Year」，及後創辦廣告營銷公司 Hungry Digital。

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如果你想學習更多市場營銷或者增強自己品牌嘅網絡影響力的話，可以睇下 Brian 嘅推薦書單：
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✅ 用故事建立你的品牌：
► Donald Miller Building a StoryBrand: Seven proven elements of powerful stories by Miller Donald - Donald Miller Building a StoryBrand: Seven proven elements of powerful stories (Hardcover)
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✅ 如何用產品令你的客戶改變行為習慣：
► Hooked: How to Build Habit-Forming Products by Nir Eyal - Hooked: How to Build Habit-Forming Products
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✅ 如何在競爭激烈的市場上把握獨有優勢：
► Blue Ocean Strategy: How to Create Uncontested Market Space and Make the Competition Irrelevant by W. Chan Kim - Blue Ocean Strategy, Expanded Edition: How to Create Uncontested Market Space and Make the Competition Irrelevant
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✅ 提升你的市場營銷效力：
► Contagious: Why Things Catch On by Simon & Schuster - Contagious: Why Things Catch On
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#數碼媒體 #SocialMedia #社交媒體 #創業 #中小企 #生意 #經營 #事業 #發展 #訪談 #專訪 #廣告 #創意 #創作 #市場 #營銷 #媒體 #數碼 #企業 #擴展 #策略 #成功 #秘訣 #HungryDigital #RudiLeung #BrianCha #BCM

昨奧斯卡頒獎又出醜：獲最佳男配角獎的黑人左星致辭時居然說，他媽見到他爸就性交，才有了他。報導說（ https://www.msn.com/en-us/movies/celebrity/daniel-kaluuyas-oscars-speech-mentioned-his-moms-sex-life-she-wasnt-happy/ar-BB1g3WNv?ocid=uxbnd ），通過電視看兒子致辭的母親滿臉困惑、被羞辱的憤怒，然後用手捂臉。兒子談母親的性，且在億萬人觀看的典禮上，太作孽了！左派從不忘炫耀人的動物性，踐踏人的規範，同時又把道德高調唱上天，婊子牌坊兩不誤。

Explore some of the Dior men's essentials by Kim Jones on.dior.com/men-basics, a perfect distillation of contemporary urban allure and the House's heritage. The 'Dior Saddle' remains a standout, in its different sizes and finishes, along with its versatility of wearing. That concept is further developed by the reversible 'CD' buckle belt and scarves, while the 'B23' sneaker is an uncontested icon, a testament to sporty style signed with the 'Dior Oblique' motif.
© Jean-Marie Binet

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「謝謝你觀看這個影片。如果你喜歡的，

請按訂閱分享讚好我們的頻道。

希望你花一點時間留言回應打招呼。

你的留言是我們的動力。

期待在這個CHANNEL再見到大家！

加油！俾心機！」


-Brian Cha Motivation Team




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各位中小企老闆、導師及團隊領袖，如果你想知道如何透過網絡營銷拓展業務至全世界，立刻到以下連結預約，我的專業團隊會與你聯絡！
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The Philadelphia 76ers watched their second-half
lead shrink from 19 points to one, and they endured five changes of
possession in the final 20 seconds.

Somehow they hung on, surviving their second frantic finish in
as many nights to beat the Miami Heat 93-90 Friday.

"We had them on the ropes, but we couldn't knock them out,"
said Allen Iverson, who scored 35 points.

Miami missed three 3-pointers down the stretch that would have
tied the score, including an uncontested 24-footer by Lamar Odom
with two seconds to go.

"We played with guts, heart and determination," Odom said.
"But you can't get down 19 points against Philadelphia."

Iverson, who scored the game's final points on a basket with 21
seconds left, had a strange shooting night. He went 5-for-9 from
3-point range, 2-for-14 on two-point shots and 16-for-17 at the
free-throw line.

"I couldn't hit anything inside the arc," Iverson said. "But
fortunately I was able to get to the line and have a big night."

The NBA scoring leader is averaging 38.8 points in his past four
games.

The 76ers, who defeated Chicago 83-82 on Thursday, lead the
Atlantic Division at 11-10 even though they've been hampered by
injuries. Philadelphia snapped a three-game road losing streak and
beat the Heat for the sixth time in a row.

"The fact that we're above .500 and leading our division says a
lot," guard Eric Snow said. "We've been through a lot, been
through the tough times, and we've survived."

They barely withstood a comeback by the Heat, who fell behind
73-54 with three minutes left in the third period before rallying.
Eddie Jones missed a 3-pointer that would have tied the game with
2:50 left, and another with 43 seconds to go. Miami's Brian Grant
rebounded the second miss and scored to cut the 76ers' lead to
91-90.

Iverson's 18-footer made it 93-90. Then came a furious sequence.

Odom missed a running scoop shot, and Snow missed a breakaway
layup. Grant grabbed the rebound and threw the ball out of bounds
with five seconds left, but a bad pass by Philadelphia's Aaron
McKie gave the ball back to Miami.

Odom then missed from the top of the arc, and the 76ers' John
Salmons rebounded with one second left to clinch the victory.

"You can't let the comeback obscure the things we did wrong the
first 30 minutes," Miami coach Stan Van Gundy said. "The first
half was obviously the worst we've played all year."

Dwyane Wade scored 21 points for Miami. Jones, who missed his
first 10 shots and finished 7-for-22, scored 20. Odom went 5-for-17
and scored 19.

Philadelphia's Derrick Coleman, who has missed nine games with a
strained knee, played the entire fourth quarter and finished with
12 points and seven rebounds.

"I could have surgery," Coleman said. "But that would put me
out for a year, and I'm already 36 years old. I don't want to do
that. The pain is not that bad, although the back-to-back games are
tough."

The 76ers have won 13 of their past 15 games against Miami,
including two victories this season. They've won five straight at
Miami.

The Heat had won four home games in a row.

Game notes
Miami's Caron Butler, who has struggled in limited duty
since undergoing knee surgery Oct. 4, didn't dress. Butler might be
ready to return to the starting lineup next week, Van Gundy said.
... Iverson's 35 points were the most against the Heat this season.
... The 76ers improved to 6-0 when leading at halftime. ... Iverson
had a steal in the fourth quarter to extend his streak to 44
consecutive games, the longest active streak in the NBA. ... Miami
center Loren Woods made his first start since Nov. 16, 2002,
replacing Udonis Haslem. Woods missed his first six free-throw
attempts. ... The Heat fell to 1-11 when their opponent shoots more
free throws.

Stephen Jackson atoned for a bunch of misses with one clutch play.


Jackson's layup with 2.9 seconds left lifted the Indiana Pacers to a 94-93 victory over the Philadelphia 76ers on Sunday.

Allen Iverson had 33 points and nine assists, but couldn't lead the Sixers to their third straight victory.

Anthony Johnson had 18 points and Jackson scored 15 for Indiana, which has won three of four.

Down by one point, the Pacers got possession after a shot-clock violation on Philadelphia with 4.9 seconds left. Sarunas Jasikevicius threw an inbound pass to Jackson, who went around a stumbling Kyle Korver to make an uncontested shot.

"I was 0-for-infinity," Jackson said. "I just wanted to make a shot. We knew they'd switch. I went backdoor and got to the basket. My teammates showed confidence in me to give me the ball. It seemed like I hadn't made a shot all game."

Jackson missed 15 of his first 19 shots before the easy layup. Chris Webber then missed a jumper at the buzzer after an inbound pass from Iverson.

"For that to happen with 4.9 seconds left, it's devastating," Iverson said.

Korver was a surprise presence on the floor at that end, considering he lost his starting job because of his poor defense.

"We didn't make the correct switch," Sixers coach Maurice Cheeks said without singling out which player made the defensive mistake. "Whoever didn't make the switch didn't do it on purpose. This isn't about placing blame, it's about figuring out how to do it right at the end."

Iverson has scored 120 points and dished out 31 assists in three games since he was snubbed for the U.S. national team. He reached 40 points and 10 assists in consecutive games for the first time in his 10-year career, but fell short of doing it again.

After a turnover by Peja Stojakovic, Iverson sank a fadeaway jumper to give the Sixers a 91-90 lead with 2:26 left. John Salmons forced Fred Jones to commit another turnover, but Iverson's jumper was short and the Pacers reclaimed the lead on Johnson's turnaround shot.

Webber made two free throws with 50.3 seconds left to put Philadelphia ahead 93-92. Jackson then missed a long jumper from the corner and Korver grabbed the rebound, but the Sixers couldn't get another shot and gave it back to Indiana.

"That was my fault," Iverson said. "They played good defense and I made a bad play."

The Pacers (30-26) stayed ahead of Philadelphia (30-29) in the Eastern Conference playoff race.

"It was a great win for us," Johnson said. "That's the type of game that had been going against us this year."

Iverson had 12 of Philadelphia's first 14 points in the third quarter, but the Sixers couldn't pull away. Jones had a reverse dunk off an alley-oop pass from Stojakovic to give Indiana a 69-66 lead late in the third. Jones and Jasikevicius then hit 3-pointers to extend the margin to 77-71 going into the fourth quarter.

Neither team led by more than five points in the first half. Webber had a reverse slam and Iverson made consecutive jumpers late in the second quarter before Webber added another dunk to give Philadelphia a 46-45 lead at halftime.

Game notes
Steven Hunter made his sixth straight start at center for the Sixers, with Samuel Dalembert coming off the bench for the third game in a row after missing three with an ankle injury. Dalembert made all three of his shots -- all dunks. ... Forward Jermaine O'Neal (groin), guard Jamaal Tinsley (elbow) and forward Austin Croshere (concussion) remained sidelined for the depleted Pacers. ... The teams have split two of their three meetings. In 1½ seasons, the Sixers are 26-18 when Iverson and Webber score at least a combined 50 points . ... Indiana's Danny Granger fouled out with under a minute left. ... Stojakovic spent most of the fourth quarter on the bench.