雖然這篇Scowls鄉民發文沒有被收入到精華區:在Scowls這個話題中,我們另外找到其它相關的精選爆讚文章
在 scowls產品中有1篇Facebook貼文,粉絲數超過3萬的網紅AppWorks,也在其Facebook貼文中提到, Can’t seem to figure out what your customers want even after countless interviews? I’ve collected a few learnings to help you produce better results w...
同時也有10000部Youtube影片,追蹤數超過2,910的網紅コバにゃんチャンネル,也在其Youtube影片中提到,...
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2021-03-13 05:32:37
开启微笑模式 Smiling makes us attractive. We are drawn to people who smile. There is an attractionfactor. We want to know a smiling person and figure out wh...
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🦋Smiling makes us attractive We are drawn to people who smile. There is an attractionfactor. We want to know a smiling person and figure out what is ...
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One of the "dismal" helpers around #Dismaland. They were all in characters to ensure you're greeted with scowls and dropping you smart ass remarks. Di...
scowls 在 AppWorks Facebook 的最讚貼文
Can’t seem to figure out what your customers want even after countless interviews? I’ve collected a few learnings to help you produce better results when identifying your customers’ wants. Read on to learn how to improve your interviews:
- Stop asking your customer what they like/want:
Don’t ask: “Do you like the product? Do you want XXX features?” Most customers don’t know what they like and what they want. If you are asking these types of questions, you'll be running around in circles with contradicting answers, and building features that nobody uses. Sound familiar right? To really understand what our customers want, we need to base our questions on…
- What happened and how did the problem unfold?
By understanding how the existing solution isn’t working for our customer and WHAT caused their original solution to be insufficient, we can start to unveil what they really want and WHY they are looking for an alternative. A good answer here should entail time, context, facts, and there should be no room for guesswork to the cause of their problem.
An example of a bad answer sounds like - “I have too many social media accounts to handle.” versus an answer detailing what went wrong - “I’m running a campaign on social media across Snapchat, Instagram, Facebook, and each post took me 3 minutes to resize, tag, and paste the description between accounts, this is a lot of repeated work.”
- To confirm your customers’ wants, turn up the WHAT:
Ask your interviewee if their WHAT contributes directly to their WHY. Following the above example, we should ask “Did your workload increase with each additional social media account?”
When we have the right WHAT, our interviewee should agree with us whilst their face scowls with unpleasantness. Fantastic! Although we never asked what our customer wanted, we now have a solid understanding of their problem and the root cause they want to solve.
If you're a founder interested in building a great customer centric product. You will love our community and mentors! Check our website to add your name to the mailing list when the next application kicks off: www.appworks.tw/accelerator
By: Jack An, Analyst